With the Sajent Club application we are enabling an exclusive community to share their preferences about jewellery. We are not only facilitating a product-browsing experience that follows the swipe principle of dating apps, moreover we are generating an AI based customer profile that provides the most specific recommendation possible every time the applications reopens. In order to generate our community we ask the user to register when configuring jewellery preferences for the first time. This implies a login screen once the user logged out. Once registered the user can upload a profile image, define username, select gender and most importantly browse the user database to send friend requests (or accept friend requests) in order to share preferences of jewellery. When swiping right the user dislikes the item. When swiping left we identify the item as a like, add it to the preference list and make it sharable to the user’s friends list. For our next release we are planning to extend the filter options and enable a generic search besides swiping. Additional features are planned to increase usability.